Gurugram, Haryana
Performance Marketing agency in Gurugram
- Flat fee — never a share of your ad spend
- One per category — we will not run your competitor
The market
What makes advertising in Gurugram different.
Gurugram is an unusually competitive place to advertise. Cost per click in categories like dental, real estate, coaching and home services is well above the national average, because the buying power is here and every competitor knows it. A campaign that would be comfortably profitable in a tier-two city can lose money here on the same settings.
That changes what actually works. Broad targeting gets expensive fast, so most of our Gurugram work is about narrowing: bidding on the searches that indicate someone is ready to buy, cutting the localities you cannot realistically serve, and making sure a lead gets a call back before they have spoken to the three competitors they enquired with in the same sitting.
The other thing that decides outcomes here is the map pack. Gurugram customers search near me and pick from the top three results, and a business in DLF Phase 3 can be invisible to someone in Sector 56 four kilometres away. Local rankings are measured across a grid of your catchment rather than from your own front desk, because those two answers are rarely the same.
Services in Gurugram
Every service we run, for Gurugram businesses.
The same seven services we run anywhere, and what changes when the market is this expensive and this competitive. Open any of them for the full detail.
Not sure which one you need?
That is what the first call is for. We will tell you which one we would start with, and which ones you can leave alone for now — including if the answer is none of them.
Who we work with
The Gurugram businesses we do this for.
Six categories make up most of our local work. Each one has a different bottleneck, which is why the starting service is rarely the same.
Clinics and healthcare
Dental, dermatology, IVF, physiotherapy and diagnostics — where patients search near me, choose from the map pack and rarely scroll further.
Usually starts with Search Engine OptimizationCoaching institutes and schools
Short admission windows and a fixed number of seats, where every enquiry has to be worked properly before the season closes.
Usually starts with B2B & B2C Lead GenerationReal estate and interiors
High ticket, long consideration, and won or lost on how fast someone follows up a site visit request.
Usually starts with B2B & B2C Lead GenerationHome and appliance services
AC repair, pest control, packers and movers, deep cleaning — categories where the phone ringing is the entire business model.
Usually starts with Performance MarketingD2C and ecommerce brands
Shipping nationwide from NCR warehouses, where COD returns quietly decide whether growth is worth having.
Usually starts with Ecommerce GrowthB2B, manufacturing and services
Long specification-led sales out of Udyog Vihar, Manesar and IMT, usually dependent on a single marketplace listing.
Usually starts with Search Engine MarketingWhy us
Four reasons Gurugram businesses stay.
None of these are perks. They are the terms we work on, and they are the reason the advice you get is worth acting on.
Flat fee
Never a share of your ad spend
We are paid the same whether your budget goes up or down. So when the honest answer is spend less, it costs us money and costs you nothing. In a market where clicks are this expensive, that is the advice worth having.
One per category
We will not run your competitor
If we run campaigns for a dental clinic in Sector 14, we do not take another one nearby. It is written into the contract, and it is why the roster stays small.
20 minutes
From our Sector 14 office
Most of our clients are a short drive away — Cyber City and Udyog Vihar, DLF Phase 1 to 5, Golf Course Road, Sohna Road, Sushant Lok, New Gurugram and out to Manesar. Meeting before you commit is easy to arrange.
One number
What a customer cost you
Every monthly report opens with what you paid to win a customer and what that customer is worth. Impressions and clicks come later, if at all.
Local results
Work done in and around Gurugram.
Client names are withheld because we do not run competing accounts in the same category and city. Every figure comes from the business’s own data.
Healthcare · Dental
₹85,000 monthly ad spend
Tripled map pack visibility and cut cost per new patient by 46%
Three branches were being run from one Google profile, ranking well outside their own neighbourhoods and paying for clicks they should have been getting free.
- lower cost per new patient
- 46%lower cost per new patient
- increase in map pack appearances
- 3.1xincrease in map pack appearances
Real estate · Residential
₹4.5 lakh monthly ad spend
Halved cost per site visit by ignoring most of what the ads produced
Fourteen thousand leads in a year and a sales team that had stopped trusting any of them. We rebuilt the funnel around site visits and let volume collapse.
- lower cost per completed site visit
- 51%lower cost per completed site visit
- median time to first contact
- 4 minmedian time to first contact
Questions
What Gurugram businesses ask us first.
General questions about working together are on the FAQ page.
Do you only work with businesses in Gurugram?
No. We are based in Sector 14 and a large share of our clients are in Gurugram and Delhi NCR, but paid ads, SEO, automation and creative are all delivered remotely and we work with businesses across India. Physical distance makes no difference to the work — it only changes how easy it is to meet.
Can we meet in person before signing anything?
Yes, and we would encourage it for a larger engagement. The first call is normally a video call because it is faster to arrange, but if you would rather come to the office in Old DLF Colony, or you want us to come to you, say so and we will fix a time.
What does digital marketing cost in Gurugram?
Our fees are the same wherever you are: a ₹35,000 growth audit, single-channel retainers from ₹45,000 a month and the full programme from ₹1,25,000. What does change locally is the ad budget — Gurugram clicks are expensive, so most local businesses here need at least ₹40,000 to ₹60,000 a month in media before the data is worth acting on.
How long does it take to rank in Gurugram?
Local map pack visibility usually starts moving in two to four months, because the levers — categories, service areas, reviews and location pages — are quick to fix and slow to be copied. Competitive organic terms across NCR take longer, typically four to eight months depending on the category.
Do you work with our competitors in Gurugram?
Not in the same category and city. If we run campaigns for a dental clinic in Sector 14, we will not take another one nearby. It is written into the contract, and it is one of the reasons we keep the roster small.
Gurugram enquiries
Talk to someone twenty minutes away.
Forty-five minutes, in the office in Sector 14 or over a call, with the person who would actually run the work. We will tell you where we think the bottleneck is, and whether it is worth paying an agency to fix.
Or call +91 93060 49784 and email support@exponentialy.com — we reply within one working day.
What the call is
- 01
45 minutes, no slide deck
You talk to the person who would run the work, not a salesperson.
- 02
Your numbers on the table
What a customer is worth, where enquiries come from, and what you have tried.
- 03
A written plan afterwards
What we would fix first, and in what order. Yours to keep either way.